What IF: 1. Choose domain name short and easy to remember (if possible) and make sure that the URL of your website is included in your business cards, brochures, advertisements, etc., Together with information on your e-mail contact. 2. Use your digital signature: the end of each e-mail you send, I included a line containing the name of your company, a brief description of your products or services and the address of your website. 3. Keep your website as simple as possible: do not abuse the graphics and animations that take a long time to be downloaded from the server, make sure your site is constructed so that repeat visits. Imagine that a visitor has to wait two minutes to load a chart, hardly feel like revisiting your page. Instead, it offers interesting and useful content, links to sites of interest and regular updates.
4. Find ways to encourage interaction between visitors with your web site: a simple link to your e-mail serves this purpose, also considered the possibility of adding a contact form on-line to channel quickly and effectively to queries from your visitors. To deepen your understanding ian cole is the source. 5. Please note the use of newsgroups, mailing lists and blogs, which can be important sources to gather information on the market. Advertise your products or services only in those websites that accept such ads. 6.