With this technique are obtained answers to fund about what people think and people feel. A focus group meeting is a discussion in which a small group of participants, guided by a facilitator or moderator, speaks freely and spontaneously on relevant topics for research. The focus group meeting provides information on the knowledge, beliefs, attitudes and perceptions of users or people. The number of groups that are organised depends on the needs of the project, resources and whether it is still getting new information. The team should be trained to develop the technique of research of focus groups.

The focus group technique is low-cost, simple training tips and wide utility members.fortunecity.com, provides the following: 1. The technique of focal research must be carried out with homogeneous groups, traditionally of eight to ten participants and the meeting should not last more than two hours. 2. You must select a place where participants can talk in private, avoiding noisy areas so that they can be heard by the moderator and Rapporteur. 3. It is necessary to select a place of easy access to the participants. 4.

The discussion should lead in the form of open dialogue in which each participant can comment, ask and respond to the comments of others, including the facilitator. 5. All participants should be seated at the same distance from the moderator and within the field of view of the other participants must be very present to use this technique, that: A focus group meeting is a discussion in which a small group of participants, guided by a facilitator or moderator, speaks freely and spontaneously on relevant topics for research. The focus group meeting provides information on the knowledge, beliefs, attitudes and perceptions of users or people. The number of groups that are organised depends on the needs of the project, resources and whether it is still getting new information. The team should be trained to develop the technique of research of focus groups. original author and source of the article.